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Intro: Welcome to being an alumni chapter leader! We appreciate your support and commitment to spreading the JMU love across the country. Your time and energy not only helps alumni stay connected to their alma mater, but also helps bring in much needed donations to the university every year- and for that we could not be more thankful.

At the end of the training module, the learner will be able to:
1. Describe the purpose and goals of the JMUAA overall, as well as their specific chapter. 
2. Identify which role aligns most appropriately with their skills, or demonstrate a full understanding of their already determined role.
3. Apply the goals and mission of the JMUAA to their events and programs.
4. Formulate a plan to fulfill the expectations for their chapter as laid out in the module. 

Overview:

1. Mission, vision, values of the JMU Alumni Association
-Included in this would be how the chapters fit in to those things
2. The role of the Assistant Director for Alumni Chapters & resources provided
3. Overview of the different areas of chapter maintenance
-Administration, Communication, Events
4. The expectations of the chapters

1. The Mission, Vision, and Values of the JMUAA

• Example: when hosting an event through your chapter- does it meet the mission of the JMUAA? Are there events that tie in directly to the vision and values? 

2. The role of the Assistant Director & resources provided

• The Assistant Director is a liaison between you (volunteer) and the university/JMU Office of Alumni Relations. Their role is to assist with:
• Recruitment
• Training
• Event planning
• Chapter management
• Team development
• The resources provided by the Office of Alumni Relations are:
• Event registration pages
• Can accept $ if needed
• Payment for events
• i.e. the office can handle paying for things ahead of time such as tickets with the plan that the chapter will sell the tickets and make up the funds
• Event marketing assistance
• Emails from the JMU Alumni Association to alumni in your area, FB & Twitter posts from general JMUAA accounts
• Financial assistance when appropriate- speak with the AD for Chapters for more information
• Training opportunities
• Conference calls, online resources, annual Madison Alumni Conference

3. Overview of the different areas of chapter maintenance

• Administration
• Forming your team, leading your team
• Keeping track of team members, getting registered through our online systems
• Budget & chapter bank account
• Contacts at JMU
• Communication
• Chapter gmail accounts
• Listservs
• Social Media
• Communication guidelines
• Events
• Event planning
• Ideas that work, planning for your area
• Event request timeline
• Event request form

4. The expectations of the Chapters

• Uphold the mission/vision/values of the JMUAA
• Present a positive image of the university
• No foul language, no negativity, no political endorsements, etc.
• When in doubt- ask your JMU contact!
• Plan and execute meaningful events for your constituents
• Engage in fundraising
• Leadership giving at 100%
• Participate in the chapter challenge
• Have fun!